Episode 171: When You Say Lead Generation, I Think You Mean Something Else

Feb 20, 2021 · 19m 7s
Episode 171: When You Say Lead Generation, I Think You Mean Something Else
Description

Marketing has to be about generating leads. But how far are some companies willing to go to do it? How many “targets” will they bother to get one “conversion.”  There’s...

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Marketing has to be about generating leads. But how far are some companies willing to go to do it? How many “targets” will they bother to get one “conversion.”  There’s a better way and I will show it to you on the next truly epic edition of May the Best Brand Win on Entertalk Media.  
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