Driving an Amazon-Like Experience for Members

Oct 12, 2022 · 31m 58s
Driving an Amazon-Like Experience for Members
Description

When members do business at their credit union, their digital preferences aren’t just measured against other experiences in the financial services space — but by bigger retail and entertainment companies....

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When members do business at their credit union, their digital preferences aren’t just measured against other experiences in the financial services space — but by bigger retail and entertainment companies. So, credit unions need to keep pace with the technology and provide that ideal member experience.
Nicol Matthews, Chief Experi ence Officer, Carlolinas Telco Federal Credit Union, has done just that — upleveling th e digital experience of members as an extension of in-person service.
Join us as Jeff and Nicol discuss:
Putting yourself in the member’s seat to feel the pain points
What it takes to execute and elevate a comprehensive member experience
How to drive execution-mindedness at the credit union
The impact of AI in banking
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Author Sweet Fish
Organization Sweet Fish
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