Life Proof Your Business: Authenticity Meets Automation with Allison Hardy

Aug 7, 2019 · 24m 4s
Life Proof Your Business: Authenticity Meets Automation with Allison Hardy
Description

How can business owners build steady streams of leads and Life Proof their businesses by combining automation with authentic relationship-building on social media? Join me for Episode 12 of Lead...

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How can business owners build steady streams of leads and Life Proof their businesses by combining automation with authentic relationship-building on social media?

Join me for Episode 12 of Lead Generation Unleashed

- How do automation and strategic email funnels support authentic relationship-building?

- How are moms with young children running successful B2B businesses on their own terms - and how can you apply their strategies to increase your leads and sales without risking burn-out?

- How can businesses leverage social media through Facebook Groups to become the go-to experts in their niches.

Allison Hardy is here to tell us all about what’s working now in B2B lead generation for small businesses and entrepreneurs.

Allison is the creator of The 6-Figure Mompreneur Podcast and a Huffington Post Contributor. She has been featured in YFS Magazine and was named one of Washington, D.C.'s most influential professionals under 40 by Washington Life Magazine.


Get her insights on what’s working now in this episode of Lead Generation Unleashed, a program where we explore what's working now to help you attract more LEADS, trigger RESPONSE, and ignite SALES for your business.

Hit the play button and join us now!

“You can't expect what worked five years ago to work now. That’s just not how it is.” - Allison Hardy

What You’ll Hear About:

- The false belief entrepreneurs commonly hold about the Facebook algorithm and what you need to know to drive more engagements and sales (2:35)

- How Allison runs her businesses on summer vacation without losing momentum - on only 2 hours per day (5:41)

- How to create a warm audience - even when they’ve never heard of you (7:21)

- Alison’s simple ad campaign that brings quick results - you don’t need fancy copywriting for this! (8:11)

- Organic vs Paid traffic? How do each help you make a bigger impact in your business (12:35)

- How to cultivate authenticity and build warm connections in your email by paying attention to THIS factor in your copywriting (16:41)

- Allison’s email writing hack for easy conversational emails - do this to capture your natural voice the easy way (19:57)

- How to get your lead magnet out to the world without having to constantly promote it (20:32)


“... time is money for me and money is time. So if I don't want to spend a lot of time on something I spend money on it.” - Allison Hardy

Resources Mentioned in This Episode:

- To grab your FREE copy of 33 Places to Promote Your Lead Magnet, visit: www.bit.ly/leadgen33ways

- To find out more about Allison’s programs and services, visit http://www.allisonhardy.com/

- Visit me at www.judyolbrych.com

Thank you for tuning in today!

If you enjoyed the show, please share this episode with your friends and stop by again soon to catch the latest episodes. Look for new podcasts on the first Wednesday of every month at 10 AM Eastern Time.
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Author Judith Olbrych
Organization Judith Olbrych
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