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James and Arlene Martell have been keeping affiliate marketers inspired, informed and motivated to succeed with affiliate programs. (Since 2003)
Affiliate Buzz
Affiliate Buzz
A Tribute to the Life and Career of James Martell
5 NOV 2018 · On September 27th, we here at WebmasterRadio.FM lost one of our show hosts, James Martell, who died tragically due to a brain aneurysm. He had hosted the Affiliate Buzz program since 2010, accompanied by his wife and co-host Arlene. James had been widely recognized as a pillar in the affiliate marketing industry for well over a decade.
His wife Arlene and Kimberly Juchnowski pay tribute to his life and career in what will be the final broadcast of the Affiliate Buzz. We listen to messages of tribute from his friends and peers and some choice clips from previous episodes.
WebmasterRadio.FM and all of those associated with the Affiliate Buzz would like to thank you for your support and listenership of this program throughout the years. Thank you for being a part.
AB #510 | Blank Page to Bestselling Book In 90-Days Or Less with Trevor Crane, Founder of Epic Author Publishing
12 SEP 2018 · In the episode of the Affiliate Buzz, James Martell talks to Trevor Crane, an 11 time, #1 international bestselling author, and the founder of Epic Author Publishing. They will be talking about how to write a bestselling book in 90 days or less.
There are many people who are intriqued and have had thoughts of writing a bestselling book, but have no idea where to start. Trevor Crane has a mission to publish 10,000 authors that share a message that matters, and he is grateful for the opportunity to help authors get their message out.
Trevor admits he spent a significant amount of time doing it wrong, so is happy to share with people what actually did work, and how he was able to 10X his income. He wanted to give people the same system and see what this could mean for you.
If you are looking to write a bestselling book, let me ask you 3 questions:
1. Do you want to write a bestselling book?
2. Do you want to write it really fast?
3. Do you want to build a business around it?
Formulating the Development of a Book
Trevor talks about the first things you need to know before you get started and the belief level you have to have in yourself. He talks about strategies to pre-launch your book, which is not common knowledge. He shares the 3 'D' s to make this happen. He explains the logistics of "how to" to get your book out in 90 days or less and how to get help along the way.
Promotional aspects
Trevor shares the secrets he learned with Amazon when writing a bestselling book. He talks about the power of a deadline and how to create a campaign around the book launch.
Being a #1 best seller gives you instant credibility, opening the doors to high income and higher playing clients. Trevor talks about the total time it takes once the book is written to ensure proper promotion, and gives some real examples of billion dollar marketing strategies. Trevor talks about using a launch team and how to use Social Media to make sure your marketing message makes sense.
Listen to learn:
- What you need to know when writing a bestselling book
- How profitable a #1 best seller can be
- The strategies to pre-launch your book
- How to prepare the plan to launch
- How to create a campaign around the book launch
If you are considering building a lifestyle business, where you can spend more time traveling, more time enjoying your family and more time doing all of the things that matter to you most, stay tuned to a little roadmap we are putting together which will be ready in a few weeks. We also invited you to Subscribe to the Affiliate Buzz on our website, on iTunes, and on our new YouTube Channel to be alerted to new episodes.
Resources:
Free Audio Download: Blank Page To Bestseller In 90-Days Or Less
https://trevorcrane.com/
Epic Author Publishing - Instant book money machine
https://epicauthor.com/
AB #511 | "Okay Google" - Why Voice Search Is Eating Your Lunch and Already Shaping the Future of SEO
7 SEP 2018 · In the episode of the Affiliate Buzz, James Martell talks to Duane Forrester, VP of Industry Insights for Yext, about Why Voice Search Is Eating Your Lunch and Already Shaping the Future of SEO.
Is Voice Search the Future of SEO?
Voice search is something the millennials have mastered! In the past we tried many different things to get high search engine rankings, but then came mobile - which lit a fuse overnight! Now everyone has a cell phone and mobile devices are now getting smarter and people are using them to speak their questions.
Now we can use our cell phones to "voice a question" (among other things), but how does this affect the consumer? Duane talks about speaking to Google and Amazon and how they are heavily investing in bringing us new technology. He talks about how these devices can have a personal reaction with you which is endearing to humans, but the data side is most important.
Now Amazon, Google, Microsoft and Apple, are racing to backfill all of the information that people might be looking for to make sure they have the right answers. He talks about "how to ask" questions and how these devices can remember the topic of discussion.
How Website Owners Can take Advantage of Voice
Voice search is SO convenient, rather than typing your questions into your phone. From an SEO perspective, Duane explains exactly what you need to be aware of in voice search and what factors come into play. You need to be aware of what you are feeding into the system, and does it give everything you need to answer that question. They take about the customer journey, so make sure you have the answer that is correctly formatted to be spoken outloud.
The #1 strategy for managing the entire footprint of information that is available from your business to a consumer. So you need to manage your information so it is available to the consumer when they want it.
Featured and Rich Snippits
If someone asks a question, you want your results to show up. Duane discusses what he recommends for anyone getting started with Rich snippits. He explains where 80% of the spoken answers from Google are taken directly from the featured snippit. He talks about the "trust signals" the search engines "pull out" in order to use and verify they should be spoken out loud.
Voice Search Nuts and Bolts
Duane talks about how to find clues on where to find data that voice search might use. Understanding the phrases that are converting, allows you to be that snippet that gets voiced when someone is looking for that product or service. He talks about cataloging questions and answers and how to brand yourself through trust to show up first. He also talks in detail more about how to optimize your featured snippets and what people fail on most often.
Listen to learn:
- How prevalent voice search is used today
- How website owners can take advantage of voice search
- The #1 strategy for managing the entire footprint of information
- The importance of Featured and Rich Snippits
- How to optimize your featured snippets
- What you need to know to get ranked ahead of your competition
If you are considering building a lifestyle business, where you can spend more time traveling, more time enjoying your family and more time doing all of the things that matter to you most, stay tuned to a little roadmap we are putting together which will be ready in a few weeks. We also invited you to Subscribe to the Affiliate Buzz on our website, on iTunes, and on our new YouTube Channel to be alerted to new episodes.
Resources:
- Yext - Take control of your online brand across 100+ digital services.
(https://www.yext.ca/)
- Duane Forrester on Twitter: @duaneforrester
AB #509 | How to Quickly Scale Your Business to Profitability with a Virtual Team
22 AUG 2018 · In the episode, James and Arlene talk about "how to scale your business to profitability with a virtual team." This is a topic that comes up again and again because if you are going to take the time to build an affiliate business, you want to make sure your time and money are managed well.
If you find yourself thinking:
- You are just getting started and hiring a virtual team is too early
- Your business is growing nicely, but time to accelerate it
- Maybe you are a veteran, things are going well but you are super busy and need some help
... then having an on-demand freelance team available to you may be what you need to accerate your growth, get more done and allow you to focus on more important business tasks, or having more time with family and friends.
In any business, sometimes you just don't feel like working because the weather is hot, there are things going on in your life that are keeping you busy, so having a team in place keeps you productive and profitable.
How to Find a Virtual Team
We initially hired our team at Upwork, and yes in some cases, we did have to try out several freelancers to find the right ones, but now that we have our team in place, we use them over and over again, and don't have to waste time posting projects. We now have a solid team, and they are on-demand when we need them.
The Essentials to Make it all Work
The magic of Basecamp (or activecollab) - our project management system that makes it all work like a fine tuned car. Listen to find out how we invite the team to complete the projects we need done, and how the communication flows to keep everyone on track, organized and in the loop. We have completely eliminated email and never have trouble finding the files we need.
Why You Need a Team
Trying to do it all yourself, especially if you do not have the expertise is frustrating and time consuming. A team helps you execute the plan quicker, which gets you to profitability faster. All pay by the hour projects are tracked and it is easy to see what is being done or you can also pay a flat fee per project. Find out how much we pay freelancers and how we pay them as well and keep costs within budget.
"Do what you do best, and outsource the rest".
Want to really feel good about your business? Whether you are just getting started, or been around for awhile, you will need a writer, a graphics designer and a Virtual assistant to get started. These people have made our lives more efficient with much less stress. The goal is that 5 years from now, this team will still be working with you!
Listen to learn:
- How to scale your business to profitability with a team
- How a virtual team saves you time and money
- Where to find a virtual team and which ones to hire
- How to keep your projects running smoothly
- How to manage and pay your team
If you are considering building a lifestyle business, where you can spend more time traveling, more time enjoying your family and more time doing all of the things that matter to you most, stay tuned to a little roadmap we are putting together which will be ready in a few weeks. We also invited you to Subscribe to the Affiliate Buzz on our website, on iTunes, and on our new YouTube Channel to be alerted to new episodes.
AB #508 | The 6 Steps YOU Must Follow to Select a Profitable Affiliate Marketing Niche
15 AUG 2018 · In the episode, James talks about "The 6 Steps YOU Must Follow to Select a Profitable Affiliate Marketing Niche." This is a topic that comes up again and again because if you are going to take the time to build an affiliate business, you want to make sure it pays you in the end.
If you find yourself in a position where:
- you are not clear on what topic is right for you
- or you are not even sure how to figure it out
- you want to know how to make sure the topic will be profitable
- are you are jumping into an already crowded market?
- you are worried about wasting time and anxious about it
- you really have to make this work to get your life back
... then you are in the right place. James has 6 important steps that he walks you through when selecting a niche that is profitable. You need a path to follow, and most people don't have the experience or know-how to figure it out.
How to Select a Profitable Affiliate Marketing Niche
James talks about how long it really takes to research and come up with a good topic. Once you find the right topic, James teaches you how to mold that topic to profitability. He starts off teaching you the 6 steps including brainstorming niche ideas, how to evaluate the products, services and merchants, where you will find your visitors, why you need to know who your competitors are and the purpose of doing keyword research.
What Does Niche Mean Anyways?
James talks about the biggest mistake affiliates make when choosing a niche topic, and how far
you can narrow down the niche topic. He talks about wrapping a niche around something you are familiar with, looking at what expertise you have, your hobbies, your interests. He explains the next steps once your list is made, then how to look to the merchants to also help you evaluate products and narrow down your niche even further.
Get The Data You Really Need
Once you have a feel for the products, now it is time to decide on which merchants to use, and James explains exactly what you need to look at when choosing a merchant. There are a number of factors you need to consider to make sure you are getting paid from all angles. Your affiliate manager is a wealth of information, so talk to them, but also make sure you know exactly how your customer will navigate to buy.
Where Do I Get Traffic?
There are a number of different sources for traffic you may not have thought of since the explosion of Social media. James also talks about creative ways to get your site talked about including being a guest on podcasts to build your reputation and build your audience. James also talks about some keyword tools, how to use them and how they help you evaluate your competition and what they are doing. You will be amazed at how many different ways you can get traffic. James also talks about the long-tail keywords people are using today to search for products and how you can take advantage of that.
Listen to learn:
- The 6 steps to select a profitable Affiliate Marketing niche
- How long it really takes to research and come up with a good topic
- How to evaluate the products, services and merchants
- The biggest mistake affiliates make when choosing a niche topic
- How to evaluate the traffic sources
- What to look for in your competitors
- Creative ways to build your reputation and audience
- What tools you need to evaluate keyword phrases and page authority
If you need some help with this, I offer a coaching program that will take you through all these steps in detail and allow you to focus on the marketing end of your business.
If you are considering building a lifestyle business, where you can spend more time traveling, more time enjoying your family and more time doing all of the things that matter to you most, stay tuned to a little road map we are putting together which will be ready in a few weeks. James also invited you to Subscribe to the Affiliate Buzz on our website, on iTunes, and on our new YouTube Channel to be alerted to new episodes.
Resources:
Jaaxy.com - keyword and research platform for Affiliate Marketers
AB #507 | 5 Steps for Creating an Irresistible List Building Email Opt-In Offer
10 AUG 2018 · In the episode, James talks about "5 Steps for Creating an Irresistible List Building Email Opt-In Offer." James has 5 key steps he follows, every single time to creates an opt-in offer, and thought you would get a lot out of them.
If you are looking to fast-track your business, get more sales, and want to bring visitors back again and again, building an email list is a fundamental need. Anytime we are building a new website, podcast or offer of any kind, the first priority is develop an opt-in offer thats irresistable, so people will come along and have a great incentive to come on board with us.
The Versatility of an Email List
James talks in-depth about building an email list, and why this needs to be a top priority if you have not done so already. There are so many benefits to building a list, and James explains why having your own list that you own, becomes an asset, and it cannot be lost or taken away like could happen with a Facebook group that is under someone else's platform.
An email list is a critical communication tool between you and your followers, allowing you to share and market to them, nurture them, help them and gives you the authority as they have given you their email.
An email list is easy to start, and James recommends SendPulse where you can set up your email list for free, there are many cool features, you can build a list of up to 2500 subscribers and send up to 15,000 email messages per month, before having to upgrade.
Once you have your email list in place, there are multiple things you can do with it, other than just send a message. James talks about how he uses his list to also drive engagement on social media, ask for feedback, conduct a survey to get back rich information, request reviews and more.
"Emails are essential for capturing the impact from any of the promotional efforts you are doing".
5 steps for Creating an Irrestible List Building Email Opt-In Offer
You want your reader to say "Hey, I want that, I need that right now". James covers off the 5 points he uses every single time he wants to put together a list to keep him on track to reach the goal. When people come to your page, what are they looking for? If you can provide a solution to their problem, they are more likely to subscribe.
He explains the logistics and what you must get right to be successful. He gives tips on how to get the very best headline to attract subscribers. He gives some great examples or free reports, templates, audio, worksheets, checklists, etc etc. and tips he has learned over many years that you can copy. He talks about the biggest mistakes that people make and how to avoid them, and the where to position your opt-in offer on the page.
Never forget, Ryan Deiss, founder of iContact mentioned that after looking at tens of thousands of customers like us who have an email list, that 70% of the people who come to your website, you will never see them again if you don't get them on your email list.
James sums it all up with how to present your email message in a professional manner and the last tip on how taking the time and doing this well will greatly benefit your marketing for many years to come.
Listen to learn:
- the benefits of email marketing and building your list
- The many versitile uses for an email list
- Why an email list should be a top priority
- Which company we recommend to get started and why
- The 5 steps for creating an irrestible list building email opt-In offer
- What customers use to determine they will subscribe
- How to write an amazing headline
- The biggest mistakes that people make and how to avoid them
- Examples of offers you can make and how to present them
- How to use email to capture the impact from any promotional efforts
If you are considering building a lifestyle business, where you can spend more time traveling, more time enjoying your family and more time doing all of the things that matter to you most, stay tuned to a little roadmap we are putting together which will be ready in a few weeks. We also invited you to Subscribe to the Affiliate Buzz on our website, on iTunes, and on our new YouTube Channel to be alerted to new episodes.
AB #506 | Super Affiliate Shares His Secrets for Gaining Top Google Rankings (Including How Long It Takes), and Earning 5-Figures a Month!
26 JUL 2018 · In the episode, James catches up with Brent Truitt, Super Affiliate and long-term student of James' affiliate marketing trainings. The two catch up talking about successes Brent has had over the years including earning his very recent $23,000 month. Brent talks about his journey into affiliate marketing and some of the changes coming down the pipeline with Google.
James talks to Brent Truitt who shares exactly what it takes to rank for high-profit long-tail keywords ...including how long it takes to get ranked. They chat about going after the free natural traffic that is available at Google which is plentiful, but harder to compete for.
If you are looking to compete for the top spot in your niche you are in the right spot.
Brent says "Somebody always has to win". Type in your niche and go compete with the top sites. It is not as hard as you think.
What It Takes to Rank Long-Tail Keywords
Brent describes how they managed to be successful in the first place, and how they used long-tail keywords. He sums up the The state of Google in 2018 and the huge changes they adapted to. He shares what Google wants to see on your website and the detail he gets into when submitting content. He has "3 value adds" that are important to be rewarded from Google.
How to Master the Keywords
Brent says "I look at who is winning, and a comprehensive look at that long-tail keyword".
He talks about what others are saying about how to rank including branding, internal and external linking, the quality of the content and more. He talks about the number of links you need, and what he does that has been successful for him, and how you can compete with the big guys. Brent talks in-depth about the set of criteria that is crucial to get the top 3 spots, and how you must not miss these points.
An Amazing Life and Payoff
If you build it, they will come... but how long will it take? This is where faith comes in. If you are in a highly competitive niche, Brent discusses how long it takes to get highly ranked. He talks about the Google algorithm and what you can do while you are waiting for the hit. Brent talks about what the Internet has provided for him and the amazing life and payoff that is incredible for his family.
Listen to learn:
- What it takes to rank long-tail keywords
- How to compete with the top ranked sites in your niche
- The set of criteria that is crucial to get the top 3 spots
- The recent Google changes and how to adapt
- What you can do while waiting for the pay off
If you are considering building a lifestyle business, where you can spend more time traveling, more time enjoying your family and more time doing all of the things that matter to you most, stay tuned to a little roadmap we are putting together which will be ready in a few weeks. We also invited you to Subscribe to the Affiliate Buzz on our website, on iTunes, and on our new YouTube Channel to be alerted to new episodes.
Resources:
- A tool to submit your podcast to Youtube very easily
(https://www.tunestotube.com/)
- Coffee talk interview with Brent 9 years ago
(https://www.youtube.com/watch?v=c2moyDzRcV0)
- Book - Heroes & Villains of a bankrupt bullsh*tter
(https://www.amazon.com/Heroes-Villains-Bankrupt-Bullshitter-Truitt-ebook/dp/B07D1TY3G8)
- The "Pool article" - a hilarious look at spending money (https://debtfiles.com/summer-of-setbacks-and-silliness/)
AB #505 | Creating a “Live Anywhere, Work from Anywhere” Lifestyle Business with Daniel Carbonel, Founder of WakeUptoFreedom.org
19 JUL 2018 · In the episode, James talks to Daniel Carbonel, Founder of WakeUptoFreedom.org and today they are going to talk about creating a “live anywhere, work from anywhere” lifestyle business.
Making The Decision To Reach Your Goal
Daniel shares his story of moving to the US from Peru, and applying to work on the Disney cruise line, even though he did not speak English. He said everything came to a decision. He didn't know how he was going to make it, but starting taking action towards that goal, and it happened. Even though he didn't know what he was going to do, how he was going to do it, he made it happen and traveled to many wonderful places in the world.
James made the same decision in the spring of 1999, to make his living off the Internet. Working online is a unique business, but offers you the opportunity to build a lifestyle business. Daniel says "Whatever you focus on, it happens to you". If you persevere, it will happen to you".
Can You Create a Work From Anywhere Lifestyle Business?
Leave your imprint on the world. Daniel talks about financial freedom and leaving a legacy and reaching and impacting thousands of people. A lifestyle business is different for everyone. It might not be a world traveler, but might be just getting away for a few weeks, or maybe you just want to work from home, or stay home with the kids.
Daniel shares the concept of "waking up to freedom", and how freedom of choice, location and time is the daily decision. So long as you have an Internet connection, you can carve yourself out a lifestyle business no matter where you are at.
The Internet Learning Curve
Earning income online can be a scary thing, but you need to take the first step even though you don't have all the pieces to the puzzle. Daniel talks about trying many things before something clicks. James says he has made more mistakes than anyone, and talks about learning from them, and coming out stronger in the end. Sometimes the bad things that happen, bring something much better.
Earning Revenue Online
There are so many ways to earn money online today. James and Daniel share some revenue producing ideas that are easy to get started and could be very beneficial for you. Daniel shares what he does to make money and his experience with the SmarterLocal program jumping into a turn-key business.
Listen to learn:
- How building an online business offers freedom and lifestyle
- Carving out a work from anywhere lifestyle business no matter where you are at
- Different examples of ways to earn revenue online
- Leaving a legacy and positive influence on thousands of people
- How to earn $4000 - $8000 a month serving local customers
If you are considering building a lifestyle business, where you can spend more time traveling, more time enjoying your family and more time doing all of the things that matter to you most, stay tuned to a little roadmap we are putting together which will be ready in a few weeks. We also invited you to Subscribe to the Affiliate Buzz on our website, on iTunes, and on our new YouTube Channel to be alerted to new episodes.
Resources:
- Wakeuptofreedom.org - Podcast with people living a freedom lifestyle (https://wakeuptofreedom.org/category/podcast/)
- SmartLocalConnect.com - Daniels partner website
https://smartlocalconnect.com/
- Vistaprint reseller program
https://www.vistaprint.ca/proadvantage.aspx?couponAutoload=1&GP=07%2f19%2f2018+16%3a59%3a22&GPS=5117503657&GNF=0
- SmarterLocal Partner Program - Find out more information on how to start a SmarterLocal digital marketing agency, which gives you everything you need to market to local business owners looking to attract new customers. Email helpdesk@jamesmartell.com.
- AB #495 | How to Design Your Dream Lifestyle with Josh Stanton, Co-founder of ScrewtheNinetoFive.com
http://jamesmartell.com/affiliate-buzz/how-to-design-your-dream-lifestyle/
- The RV Entrepreneur - Traveling the Country While Creating Remote Income with Heath Padgett
http://podcastingmastery.com/062-traveling-country-rv-nomad-creating-remote-income-w-heath-padgett/
- Ryan and Amanda, The World Wanderers
http://podcastingmastery.com/how-to-make-money-while-traveling/
AB #504 | How to Simplify Your Video Marketing with Jose Quiroz, Co-Owner of SmartLocalDigital.com
13 JUL 2018 · In the episode, James talks toJose Quiroz, Co-Owner of SmartLocalDigital.com, and today they are going to talk about how to simplify your video marketing.
If you are looking to add a lot of value to your marketing efforts, then adding video will be a great option for you, and Jose shares some amazing tips on how to do that.
Video Stats That Make You Think Twice
Hubspot recently boasted in a 2018 survery, that if you have both text and video available on the same page, that 72% of the people would rather use the video to learn more about a product or service.
85% of people also stated they wanted to see more videos and 95% of people have watched an explainer video to learn more about a product or service.
Jose talks about digital marketing, and shares his experience with video marketing. He talks about how affiliates are making money with affiliate marketing, and some of the niches he works with. He talks about how some very young affiliates are creating content and have 1M+ subscribers on Youtube, 1M followers on Instagram and claims "The riches are in the niches".
6 Types of Videos That Can be Created
Jose explains that videos do not need to be complicated. It is simply thinking about ways you can use video in place of text on social media and blogs. He explains the 6 very clever types of videos and how affiliates are creating stories on instagram, snapchat or facebook expressly to promote the video. He then explains how they take one peice of content and repurpose it everywhere. He also shares how they really know the demographic of the buyer, and how they use that to their advantage.
How to Simplify Your Video Marketing
Using videos can really drive sales and generate leads. Jose uses Facebook live trainings and creates Facebook events, and explains how this works as well as what others are doing using cool backgrounds to get their brand out there. James talks about the things that hold people back from producing videos and how editing is nothing to be intimidated by.
Jose and James talk about 3 more popular ways to use video, and how you can implement these easily into your marketing efforts. People want to see reality so the "quick and dirty" videos are fantastic. James loves to add a little thumbnail to the video to entice people to watch the video. Jose expands on this and offers more tips that are working successfully, and shares an amazing story of video in action.
Listen to learn:
- Why video marketing is now out-ranking text
- Why the Riches are in the Niches!
- The 6 clever types of videos that can be created
- Why you need to know the demographic of our buyer
- Why you don't need a highly produced video
If you are considering building a lifestyle business, where you can spend more time traveling, more time enjoying your family and more time doing all of the things that matter to you most, stay tuned to a little roadmap we are putting together which will be ready in a few weeks. We also invited you to Subscribe to the Affiliate Buzz on our website, on iTunes, and on our new YouTube Channel to be alerted to new episodes.
Resources:
- Smartlocaldigital.com - Jose' agency website (https://smartlocaldigital.com/)
- Instagram - @jayquiroz (https://www.instagram.com/jayquiroz/?hl=en)
- Dr Cale Copeland - testimonial videos for real patients (https://www.youtube.com/channel/UCPPcVal75dWI5po_o2_36OA)
AB #503 | Pixel Perfect: Why the Look of Your Affiliate Brand Affects Its Believability and Trust
30 JUN 2018 · In the episode, James talks to Rick Hosmer, Chief Marketing Officer and Cody Hanson, Digital Marketing Strategist with Klundt-Hosmer.com and today they are going to talk about branding for affiliate marketers and why the look of your affiliate brand affects its believability and trust.
What is Branding for Affiliate Marketers?
Are you getting visitors to your website, who are hitting the "back" button far too frequently? In this episode you will learn why your brand impression is so important. We spend SO much time on our sites trying to attract the right visitor, but when they actually click through to your website, you only have about 3 seconds to make a positive impression.
Branding is all encompassing and ties into your personality as well. Once an impression is made, it plays a significant role in your customer determining if they like you. This is where authenticity comes in - getting your customer to relate to you. Then all the offers you follow up with, all tie into their trust with you and decision to buy from you.
Rick explains that branding is what a business looks like online, in print, through digital marketing or wherever the business is promoting itself. He explains how we see things visually compared to reading something on the website or listening to something. Your website has a personality and people like to buy from people, not companies, because they developed trust.
Benefits of Getting Your Branding Right
Rick shares the 3 critical components to develop a positive relationship with your visitor to build authentic trust, and stop them from hitting the back button. They talk more indepth about the components of your website, and ways visitors can interact with you. Once you have your visitor, there are ways to keep them, and he offers some tips on design, imagery, and how content is being perceived.
Why Your Affiliate Application Was Rejected
James and Cody talk about getting accepted today by Affiliate Programs. They are also looking at your website before determining if you are a good candidate to market their products. Cody offers advice to affiliates on how to get their application approved and what he looks for with regards to your online presence.
Importance of Good Website Design
Our brain is amazing and can process information so quickly. This is the Neuroscience of good design, and your brand will create a subconscious decision about your business, website and level of trust visitors will put in you. It is instant, and in their subconscious, as we are driven by emotions, feelings and visual experience. Learn how you can get this right and hit the right points quickly.
"Good design reduces the mental effort and makes it easier for buyers to take the desired action." Nathalie Nahai, Psychologist
We want the visitor to take the desired action we want them to take. The mind is 60,000 times faster visually. How something looks is more important than what you write.
Rick and Cody both share their amazing nuggets for building a site with personality, and what you need to do to be unique and do it better than your competitor!
Listen to learn:
- Why you have a critical 3 seconds when a visitor comes to your site
- Why you need to build a website with personality
- How the brain makes immediate decisions
- Why visual stimulation outranks written text
- How to get your affiliate application approved
- What good web design consists of
If you are considering building a lifestyle business, where you can spend more time traveling, more time enjoying your family and more time doing all of the things that matter to you most, stay tuned to a little roadmap we are putting together which will be ready in a few weeks. We also invited you to Subscribe to the Affiliate Buzz on our website, on iTunes, and on our new YouTube Channel to be alerted to new episodes.
Resources:
- Klundt-Hosmer.com
James and Arlene Martell have been keeping affiliate marketers inspired, informed and motivated to succeed with affiliate programs. (Since 2003)
Information
| Author | James Martell |
| Organization | James Martell |
| Categories | Society & Culture |
| Website | jamesmartell.com |
| helpdesk@jamesmartell.com |
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