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Even before Covid-19 exploded, the forces of globalization, demography and technology were changing the way we created, consumed, and communicated. ‘What Next?’ brings leadership perspectives and advice for the near...
show more
Even before Covid-19 exploded, the forces of globalization, demography and technology were changing the way we created, consumed, and communicated.
‘What Next?’ brings leadership perspectives and advice for the near future. Each episode we ask - how can society, business, and the individual thrive? Our host, Rishad Tobaccowala, finds fresh takes on society, the advertising and marketing industry, and the way we work to guide us into the near future. Join CEO’s, creative leaders, academics, futurists, media mavens and many more in conversation with Rishad Tobaccowala, to ask “What Next?” for business and for humans too.
Executive Producers: Christopher Harrison and Severine Charbon
Producer: Lara Parker
Audio Engineer: George Turner
Audio Engineer: Michael Powell
Sound Designer: Grzegorz Fiedorowicz
Project Coordinator: Anne Bor Gloaguen
Communications Consultant: Karen Lim
Host Photo: Emmanuel Andre
Theme Music: So Solid Sounds
Post Producer: Zuzanna Brzezinska
Editors: Mark Jewitt / Gilly Smith
show less
‘What Next?’ brings leadership perspectives and advice for the near future. Each episode we ask - how can society, business, and the individual thrive? Our host, Rishad Tobaccowala, finds fresh takes on society, the advertising and marketing industry, and the way we work to guide us into the near future. Join CEO’s, creative leaders, academics, futurists, media mavens and many more in conversation with Rishad Tobaccowala, to ask “What Next?” for business and for humans too.
Executive Producers: Christopher Harrison and Severine Charbon
Producer: Lara Parker
Audio Engineer: George Turner
Audio Engineer: Michael Powell
Sound Designer: Grzegorz Fiedorowicz
Project Coordinator: Anne Bor Gloaguen
Communications Consultant: Karen Lim
Host Photo: Emmanuel Andre
Theme Music: So Solid Sounds
Post Producer: Zuzanna Brzezinska
Editors: Mark Jewitt / Gilly Smith
What Next?
What Next?
The Game of Sports
6 JAN 2024 · Internet pioneer, John Kosner, President of Kosner Media, a digital media and sports consultancy and investment advisor in sports tech startups on the future of Sports. His four decades of Sports media expertise include building ESPN into the world's leading digital Sports destination; he also struck ESPN's original streaming deal with Bamtech, which led to Disney's acquisition of Major League baseball's technology firm in 2016. He argues that Sports will follow gaming into the interactive world building communities around sports players on and offline as younger fans look for new ways to engage. And he advises us to follow his old Disney colleague, Steve Jobs’ mantra: beware the status quo.
Latest Sports Business Journal column: https://nam02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.kosnermedia.com%2Fnews%2Fcrossing-sports-media-rubicon-one-year-later&data=05%7C02%7Ccamilo.miranda%40marcel.ai%7C74820bf41e8f40a76ebf08dbfcd06256%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638381744173936317%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=r%2FBHstn2DX2eWrO4QdLzE2v2wKmUy%2FryfWGyChCnEVU%3D&reserved=0
NCAA Gender Equity Media & Sponsorship Analysis, 2021: https://nam02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fstatic1.squarespace.com%2Fstatic%2F5e48689ce8cf6318cdabe294%2Ft%2F6149e29e8768351a56a63bcf%2F1632232095074%2FNCAA%2BGender%2BEquity%2BKHF%2BPhase%2BI%2BReport%2B-%2BDesser%2BMedia%2B%2526%2BSponsorship%2BAddendum.pdf&data=05%7C02%7Ccamilo.miranda%40marcel.ai%7C74820bf41e8f40a76ebf08dbfcd06256%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638381744173936317%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=YNPO5fYp28bo1%2BiCPnqN7Bn3unfOZs6pnA4FE8lvJv8%3D&reserved=0
Interview with Ben Thompson, Stratechery: https://nam02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.kosnermedia.com%2Fnews%2Fkosner-stratechery-interview-past-future-sports-abundance&data=05%7C02%7Ccamilo.miranda%40marcel.ai%7C74820bf41e8f40a76ebf08dbfcd06256%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638381744173936317%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=TdzyHYbicuPU0vIOkwO5wkAAQK%2FLYW8HXJL09Cm7TBg%3D&reserved=0
The Art of the Side Hustle
16 DEC 2023 · Chris Guillebeau, New York Times best-selling author of The $100 Startup, Side Hustle and The Happiness of Pursuit on the rise of the side gig, and its impact on the future of work. His daily podcast, Side Hustle School is downloaded two million times a month, often by listeners who have regular jobs but want to diversify their income, create more options for themselves and do more of what matters. He argues that this creator economy is redefining what work means, with more focus on joy and meaning but also on what he calls asymmetrical risk which can reap a very different type of reward.
Further links:
https://chrisguillebeau.com/
Change is Gonna Do You Good
2 DEC 2023 · Michael Millward, Managing Director of the British and Irish Business of international solutions company, Lyreco on the increasing importance of community and resilience in business. With 25 years of experience across different markets and workplaces, from working in kitchens to sales to the development of packaging technology, he argues why change is the key to unlocking new sources of power. Leaders in business, he says, must build their teams by showing vulnerability and a passion for change, adapting and embracing the future, dreaming big and refusing to consider Plan B.
Linkedin: https://nam02.safelinks.protection.outlook.com/?url=https%3A%2F%2Furldefense.com%2Fv3%2F__https%3A%2F%2Fwww.linkedin.com%2Fin%2Fmichael-milward-66a3654%2F__%3B!!KC0XiTg!fd6MMpflHeoOcOjsV2_6FQNgwGX7tcHsNqILoM_EFF4KylEfUJkh_uMYQbYMqMefWPfBRwKbFg3G7EzWLGuF-wmq3go5LvM%24&data=05%7C01%7Ccamilo.miranda%40marcel.ai%7C0394a9d8d2da47b71b6908dbef532727%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638366912650540194%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=FEppIFGVg5rUYdSK30rtlz3ngtrOwCcTxpqQbOhxxJ8%3D&reserved=0
Ethics and the Key to Being Cool in Business
25 NOV 2023 · Linda Thomas Brooks and Wallace Snyder, founders of the Institute for Advertising Ethics on the future of trust in business. Linda, who is also chief executive officer at PRSA and former president and CEO of the Association of Magazine Media and Wallace, former president and CEO of the American Advertising Federation, argue that the rise of AI will elevate the role that ethics plays in keeping companies relevant. As Millenials and Gen Z look at who is doing the right thing, how to build ethics into the heart of business will become key to attracting and retaining talent.
Further reading: Institute for Advertising Ethics: https://nam02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.iaethics.org%2F&data=05%7C01%7Ccamilo.miranda%40marcel.ai%7C3c2fa663cf854a92b5d908dbe58e46cd%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638356171476970310%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=b46mBdAH%2B0H4AL8OndCyAzIDpMPKbAJ80c4yJpjIBTs%3D&reserved=0
AI and the Future of the Author: how human intelligence meets artificial intelligence in the world of writing
10 NOV 2023 · Josh Bernoff, former senior leader at Forrester, best-selling author of 'Groundswell' with Charlene Li, and ‘Build a Better Business Book’ on the relationship between ChatGPT and the book writer. The author of eight business books - he also calls himself a ‘midwife’ of 50 titles on some of the most powerful ideas in the genre – argues that books will continue to matter even if the way they may be created and distributed might change. And while AI may replace hack writers, it will never replace human intelligence, the wit and character of great writing. His mantra is ‘Be paranoid early’ as AI continues to evolve in the creative world, and as long as we change and adapt, AI plus HI can provide a brilliant future for writers
Josh Bernoff website: https://bernoff.com
Josh Bernoff books: https://bernoff.com/books
How authors use AI: https://nam02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fbernoff.com%2Fblog%2Fhow-successful-business-authors-work-better-with-ai&data=05%7C01%7Ccamilo.miranda%40marcel.ai%7C88933351dac74ffa34de08dbd63becb7%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638339325104546274%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=FFUbGc93hSTt1Vcglsljlo3%2BpZVslwSYhwX%2FzN0u70I%3D&reserved=0
Cory Doctorow article about enshittification: https://nam02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fpluralistic.net%2F2023%2F01%2F21%2Fpotemkin-ai%2F%23hey-guys&data=05%7C01%7Ccamilo.miranda%40marcel.ai%7C88933351dac74ffa34de08dbd63becb7%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638339325104546274%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=q7SJWXrUxZYXSDYV0cCFm8nX2%2FsPwi%2F8zrrmZqv%2F3y0%3D&reserved=0
Article about fake travel books: https://nam02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.nytimes.com%2F2023%2F08%2F05%2Ftravel%2Famazon-guidebooks-artificial-intelligence.html&data=05%7C01%7Ccamilo.miranda%40marcel.ai%7C88933351dac74ffa34de08dbd63becb7%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638339325104546274%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=ZVgh%2FGGC7Gi6DOdlhnFUPfnEvLOYBXtakkbgrvI60Po%3D&reserved=0
Atlantic article about the AI corpus of pirated books called "Books3": https://nam02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.theatlantic.com%2Ftechnology%2Farchive%2F2023%2F09%2Fbooks3-ai-training-meta-copyright-infringement-lawsuit%2F675411%2F&data=05%7C01%7Ccamilo.miranda%40marcel.ai%7C88933351dac74ffa34de08dbd63becb7%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638339325104546274%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=LCfMG4WyCBrZGwIkgAzsrM5coCeUGLkUqPDhhexRT2E%3D&reserved=0
Culture makes Meaning: Why understanding and aligning with communities are critical today.
28 OCT 2023 · Marcus Collins, award-winning marketeer and cultural translator, author of the best-selling book ‘For the Culture: the Power Behind What We Buy, What We Do and Who We Want to Be’ and digital strategist for Beyonce on the value in belonging. The former Chief Strategy Officer at Weiden and Kennedy and recipient of Advertising Age's 40 under 40 award who was inducted into the American advertising Federation Advertising Hall of Achievement tells us how the work of philosopher, Emile Durkheim and Beyonce, queen of the Beyhive, have taught him to ditch the trendspotting and tap into the power of organic communities.
Further reading: My site: https://nam02.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.marctothec.com%2Ffortheculture&data=05%7C01%7Ccamilo.miranda%40marcel.ai%7C6f040bda7a2b455a98bb08dbaa436f87%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638290978855268624%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=1a1IGaBgd8gqRXNMUFN%2FM81ShjgJz0FX4HtMt3q2xqk%3D&reserved=0 LinkedIn: https://www.linkedin.com/in/marctothec/
Book: https://nam02.safelinks.protection.outlook.com/?url=https%3A%2F%2Furldefense.com%2Fv3%2F__http%3A%2Fwww.marctothec.com%2Ffortheculture__%3B!!IY5JXqZAIQ!_dSED_sGsZzL7oZTz1y1hFCHWWwdbcHKUZpBZBEphWlpzz7wQ1Kb1l2C5dxV01DJkRSC22L4KOxdC9vxL1o%24&data=05%7C01%7Ccamilo.miranda%40marcel.ai%7C6f040bda7a2b455a98bb08dbaa436f87%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638290978855268624%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=VnRQLuQvIGLELGSCnYZzS%2Fw1VgOGsZTDFWMHKbdmavE%3D&reserved=0
Meaning over Math! How connection, empathy and authenticity are the keys to growth
14 OCT 2023 · Emmanuel Probst, global brand thought leader at Ipsos, adjunct professor at UCLA, Wall Street Journal and USA Today best-selling author of Brand Hacks on the art and science of brand transformation. His fascination in the quest for meaning is explored further in his latest book, Assemblage which is about how to build brands that transform people and the world they live in. Emmanuel tells us about the power of brands to influence the future as consumer preference for authenticity, meaning and storytelling exposes performance marketing as tactical and a waste of money.
Further reading:
The Art and Science of Brand Transformation book here: https://rb.gy/qmq41
Emmanuel Probst on LinkedIn: https://www.linkedin.com/in/emmanuelprobst/
AI meets Ayurveda: the future of food will combine tech and tradition
7 OCT 2023 · Sakshi Chhabra Mittal, the founder and CEO of Foodhak on a revolutionary new food subscription delivery and app startup which significantly enhances peoples health and wellness by combining modern technology and traditional ways. A former venture capitalist at Softbank and biotech head at Pfizer, Sakshi tells us how to combine ‘delicious’ and ‘good’ in food to offset what she calls The Four Horsemen - Cancer, Diabetes, Dementia and cardiovascular disease, and lead a revolution in healthy food.
Further reading:
https://nam02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fchhabrasakshi%2F%3ForiginalSubdomain%3Duk&data=05%7C01%7Ccamilo.miranda%40marcel.ai%7Cc507328893a647140f1008dbbab6009c%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638309063102879684%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=LIWeOwCNdD3ipBeN%2FlbVbMnJIk2gWQNNUseHV7wYw7U%3D&reserved=0
https://nam02.safelinks.protection.outlook.com/?url=https%3A%2F%2Ffoodhak.com%2F&data=05%7C01%7Ccamilo.miranda%40marcel.ai%7Cc507328893a647140f1008dbbab6009c%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638309063102879684%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=2iyA%2FL%2FSE865QAnZKlwhD%2FVe2jrYkEtVEDfuOwobq7o%3D&reserved=0
Humanity in the Tech Stack: how the human operating system is the key to growth in an AI world
30 SEP 2023 · Dr Eric Solomon, founder and CEO of The Human OS, on the intersection of psychology, brand building technology and creativity. His experience in marketing leadership positions for YouTube, Spotify, Google, Instagram and Bonobos has led to his development of what he calls the Human Operating System. As he helps leaders steer their companies through the risks of AI, he reminds us to keep 'humanity in the tech stack' by asking themselves the purpose of what we are doing and why in order to best to navigate change.
FURTHER READING LINKS:
My site: https://nam02.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.thehumanos.co%2F&data=05%7C01%7Ccamilo.miranda%40sparkfoundryww.com%7C3a92788b342b49ff8d8b08dba5aef8a1%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638285943142949707%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=nNa%2BGgqFALUXA%2FfjoeHgh%2FYd%2BmbQpBZTcQUU5C7shKE%3D&reserved=0
LinkedIn: https://nam02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fericinnyc%2F&data=05%7C01%7Ccamilo.miranda%40sparkfoundryww.com%7C3a92788b342b49ff8d8b08dba5aef8a1%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638285943142949707%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=cGTHvG7gdH%2BqRLXSzwWz8we9QJmxUxMVfCQTxHXAIc4%3D&reserved=0
Author page on Entrepreneur: https://nam02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.entrepreneur.com%2Fauthor%2Feric-solomon&data=05%7C01%7Ccamilo.miranda%40sparkfoundryww.com%7C3a92788b342b49ff8d8b08dba5aef8a1%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638285943143105937%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=DeZOhWd5xnCHEYhLoXLEwQTo5ZwgEtjkS2ESne3h9mU%3D&reserved=0
Innovation and the absurdity of life: how staying curious is the key to great marketing
5 AUG 2023 · Allen Adamson, co-founder of Metaforce, author and adjunct professor at the New York Stern School of Business on how to innovate experiences beyond the consumer perspective and the importance of curiosity in the age of the marketeers. As someone who comes with a rich background in both agency and business, he explains why observation of the absurdities of life are the key to communicating great ideas, and why Jerry Seinfeld if hadn’t made his name in comedy, would have been a great marketing man.
Further Reading:
https://nam02.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.metaforce.com%2F&data=05%7C01%7Cchristopher.harrison%40publicis.com%7Cf047ae40c7b24d5f563308db8c51a345%7Cd52c9ea17c2147b182a333a74b1f74b8%7C0%7C0%7C638258054491368113%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=MWK71yHBsxN48L3TGzqtTgA2BWkIl0zJSwVXfSAk5Oo%3D&reserved=0
https://allenadamson.com/seeing-the-how-book/
Even before Covid-19 exploded, the forces of globalization, demography and technology were changing the way we created, consumed, and communicated. ‘What Next?’ brings leadership perspectives and advice for the near...
show more
Even before Covid-19 exploded, the forces of globalization, demography and technology were changing the way we created, consumed, and communicated.
‘What Next?’ brings leadership perspectives and advice for the near future. Each episode we ask - how can society, business, and the individual thrive? Our host, Rishad Tobaccowala, finds fresh takes on society, the advertising and marketing industry, and the way we work to guide us into the near future. Join CEO’s, creative leaders, academics, futurists, media mavens and many more in conversation with Rishad Tobaccowala, to ask “What Next?” for business and for humans too.
Executive Producers: Christopher Harrison and Severine Charbon
Producer: Lara Parker
Audio Engineer: George Turner
Audio Engineer: Michael Powell
Sound Designer: Grzegorz Fiedorowicz
Project Coordinator: Anne Bor Gloaguen
Communications Consultant: Karen Lim
Host Photo: Emmanuel Andre
Theme Music: So Solid Sounds
Post Producer: Zuzanna Brzezinska
Editors: Mark Jewitt / Gilly Smith
show less
‘What Next?’ brings leadership perspectives and advice for the near future. Each episode we ask - how can society, business, and the individual thrive? Our host, Rishad Tobaccowala, finds fresh takes on society, the advertising and marketing industry, and the way we work to guide us into the near future. Join CEO’s, creative leaders, academics, futurists, media mavens and many more in conversation with Rishad Tobaccowala, to ask “What Next?” for business and for humans too.
Executive Producers: Christopher Harrison and Severine Charbon
Producer: Lara Parker
Audio Engineer: George Turner
Audio Engineer: Michael Powell
Sound Designer: Grzegorz Fiedorowicz
Project Coordinator: Anne Bor Gloaguen
Communications Consultant: Karen Lim
Host Photo: Emmanuel Andre
Theme Music: So Solid Sounds
Post Producer: Zuzanna Brzezinska
Editors: Mark Jewitt / Gilly Smith
Information
| Author | DAX US |
| Organization | DAX US |
| Categories | Business |
| Website | www.spreaker.com |
| Global.Podcasts@global.com |
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