YouTube's Podcast Ad Policy, B2B's Marketing Bloom, Publishers Mislabeled as MFA

Oct 17, 2023 · 4m 48s
YouTube's Podcast Ad Policy, B2B's Marketing Bloom, Publishers Mislabeled as MFA
Description

Here's what you need to know for today in the business of podcasting:YouTube Podcasts in the UK and The Youtube Advertising Conundrum by Adam Bowie [https://www.adambowie.com/blog/2023/10/youtube-podcasts-in-the-uk-and-the-youtube-advertising-conundrum/]Some Black-owned publications push back...

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Here's what you need to know for today in the business of podcasting:YouTube Podcasts in the UK and The Youtube Advertising Conundrum by Adam Bowie [Source]Some Black-owned publications push back on MFA reform amid declining traffic by Kayleigh Barber and Sara Guaglione [Source]Why the time is now for agencies to establish a B2B arm by Jason Pollock [Source]…as for the rest of the news: YouTube launches new AI-powered tool to target popular videos related to specific cultural moments, and a new Crowd React Media study finds 63% of sports audiences engage with radio and/or podcasts.
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Author Bryan Barletta
Organization Bryan Barletta
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