The content delves into the intriguing hidden activities of chef and TV sensation Anthony Bourdain, who for years anonymously engaged with a martial-arts forum on Reddit; his distinctive voice, however, made it impossible for him to remain undercover. Additionally, it explores the world of MMA, particularly focusing on the odd and extraordinary, highlighted by the underdog status of Hardy against Volkov. Moreover, it provides an insightful guide on how to harness the Expert Evaluation Tool to uncover one's expertise, making it easier to become a vital source for journalists, as shared by the Search Engine Journal.

Subtopics:
1. Anthony Bourdain's secret participation in a martial-arts Reddit forum.
2. Weekly highlights from the world of MMA, including fighter odds and matchups.
3. Strategies for leveraging expertise to become a key media source.