Irem Eren has a dizzying list of degrees and accreditations, including degrees in chemistry and international business and marketing, and is currently working towards her Master of wine. Irem now works as Business Development and Sales Director for EMEA (Europe, Middle East and Africa for BevZero, a world leader in the production of low and non-alcoholic beverages. In the ever-evolving landscape of the wine industry, the low and no movement is not just significant trend, it is making waves. It’s forming a powerful crest ready to crash into the wine category. The rise in demand for low and no-alcohol beverages is reshaping the market, pushing producers to innovate and improve the quality of these products. At the forefront of this movement is Irem Eren. In this episode of A Sommelier's Insight host Mark DeWolf chats with Irem about her personal journey, and discuss the science behind de-alcoholized wines, and how they can be made better.