Cloud access management is a primary challenge of using cloud apps safely in business environments is. With the proliferation of SaaS, PaaS, and IaaS, managing access policies, including strong authentication, for each app creates a burden on the IT team. Users need to keep several sets of usernames and passwords, resulting in lost or forgotten passwords, lost productivity, and 'password fatigue.' In reality, 20 percent of help desk tickets account for lost or forgotten passwords.