The Future-Ready Brand: Navigating Marketing's New Frontiers with Mitch Duckler (Part One)

Apr 22, 2024 · 29m 28s
The Future-Ready Brand: Navigating Marketing's New Frontiers with Mitch Duckler (Part One)
Description

In an era of unprecedented disruption, brands must adapt and evolve to stay relevant. On this episode of FairPlay, Arun is joined by pioneering brand architect, author, and TEDx speaker...

show more
In an era of unprecedented disruption, brands must adapt and evolve to stay relevant. On this episode of FairPlay, Arun is joined by pioneering brand architect, author, and TEDx speaker Mitch Duckler. With over three decades of experience revolutionizing customer engagement for iconic brands like ExxonMobil, Caterpillar, and Hyatt at marketing titans like Unilever and Coca-Cola, Mitch unveils visionary strategies from the world's most influential brands. His latest book, "The Future-Ready Brand," provides a roadmap for navigating the disruptions reshaping the brand world. Mitch delves into leveraging data and technology ethically to build genuine consumer connections, discusses the promises of marketing versus reality, the role of regulation, and how to create a sustainable, purpose-driven brand that resonates with today's conscious consumers. Join this illuminating conversation as Mitch shares invaluable insights into future-proofing your organization in an AI-driven world.
show less
Information
Author Forbes Books
Organization ForbesBooks
Website -
Tags
-

Looks like you don't have any active episode

Browse Spreaker Catalogue to discover great new content

Current

Podcast Cover

Looks like you don't have any episodes in your queue

Browse Spreaker Catalogue to discover great new content

Next Up

Episode Cover Episode Cover

It's so quiet here...

Time to discover new episodes!

Discover
Your Library
Search