SP208: Building a Publishing Company from the Top Down
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Description
Joining The Salescadence Podcast on this episode is Sue Wilcock, owner, editor and publisher of Suffolk Director magazine. A professional marketeer who has decided to produce a publication specifically for...
show moreA professional marketeer who has decided to produce a publication specifically for ‘C-Suite’ and one, which by design, provides content that helps businesses solve problems.
Here’s just a few of the topics we discuss:
• Why, when most of us get our information on-line these days, is there a space to position a ‘hard copy’ magazine that arrives in the post and one which the readers truly enjoy reading.
• The challenges that come with building a brand from scratch and the mindset that’s needed to maintain the discipline and focus to keep moving forward.
• The importance of, and the benefit that comes with, when you truly know who your ideal customer is.
Hear a very engaging conversation with a highly experienced business woman who knows exactly what’s needed to deliver a successful product to the market.
To contact Sue Wilcock:
• LinkedIn: https://www.linkedin.com/in/suewilcock/
• Website: https://www.suffolkdirector.com/ https://www.norfolkdirector.com/
• Facebook: https://www.facebook.com/NorfolkDirector/
• Twitter: https://twitter.com/SuffolkDirector
https://www.salescadence.co.uk/
Information
Author | Matt Sykes |
Organization | Matt Sykes |
Website | - |
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