In this episode, Co-Founder and Creative Director, Stokely Howard, offers four pieces of business advice that have served him well during the start-up and build phase of Trendy Grandad, his Creative Marketing company.

A self-confessed creativity addict, Stokely is on the entrepreneurial journey and his story of an early career working the Manchester nightclub scene and behind the scenes in national TV, before forcing himself into self-employment, is one worth hearing.

Stokely offers up an array of practical insights, including:

1: Embrace rejection if you want to grow your business

2: Tracking the ‘softer’ leading indicators will be better than any lagging sales report

3: Why the simple act of saying hello can be the easiest way to drive sales revenue

If you’re thinking of making the leap from employment to self-employment and want to hear how someone else made the switch, then this episode is definitely for you.

To contact Stokely:
LinkedIn: https://www.linkedin.com/in/stokely-howard-0281a378/
Website: https://trendygrandad.com/

If you found this episode helpful and want to learn more about how Salescadence can help organisations convert more leads into sales, head over to the website https://www.salescadence.co.uk/.

Want to see how your sales effectiveness measures up? Take The Salescadence Sales Audit and find out.

If you’re keen to expand your sales knowledge and skills, get a copy of our books:

‘CONVERTED – How to Help More People Buy What You Sell’ outlines the ten logical steps you need to master in order to convert more leads into sales.

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