See You at the Pregrain (ft. Kristin Kroepfl and Ian Kovalik)
Jun 6, 2023 ·
26m 33s
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Description
In my first episode of Partners in Possibility I spoke with Kristin Koepfl, VP and CMO of PepsiCo’s Quaker brand and Ian Kovalik, co-founder and Chief Creative Officer of the...
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In my first episode of Partners in Possibility I spoke with Kristin Koepfl, VP and CMO of PepsiCo’s Quaker brand and Ian Kovalik, co-founder and Chief Creative Officer of the ad and creative agency Mekanism.
We discussed the collaboration and creative process between both companies for PepsiCo’s Quaker Oats “Pregraining” Super Bowl ad and viral social media campaign based on the previous year’s “Oat Up” campaign featuring Eli Manning.
Watch the first video of the viral TikTok campaign here: https://www.tiktok.com/@quaker/video/7193345279016439046
So you can start pregraining too!
https://www.quakeroats.com
Learn more about Mekanism
https://mekanism.com
from plus company
show less
We discussed the collaboration and creative process between both companies for PepsiCo’s Quaker Oats “Pregraining” Super Bowl ad and viral social media campaign based on the previous year’s “Oat Up” campaign featuring Eli Manning.
Watch the first video of the viral TikTok campaign here: https://www.tiktok.com/@quaker/video/7193345279016439046
So you can start pregraining too!
https://www.quakeroats.com
Learn more about Mekanism
https://mekanism.com
from plus company
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