In this episode, Scott Russell, Founder of Paddy & Scott’s Coffee, shares his sales advice and business experience gleaned from an entrepreneurial journey which began on the market stalls in the East End of London and has taken him through multiple successful business build and exits.

During this podcast, Scott shares his passion for sales and why he is proud to call himself a sales professional. He shares the Paddy & Scott’s story, which has grown to be a global brand which bucks the trend of greedy supply chains and has become a shining example of how a business can not only be highly profitable, but as important, be outstanding at ESG – “doing good is good for business”

In this episode, you’ll hear:

• How Scott’s entrepreneurial began aged 12
• The lucky break he had while being an OPC in London
• Setting up in competition with an ex-employer who capped his earnings
• The full Paddy & Scott’s story - mistakes, lessons and victories
• Exceptional business and sales advice and much more

Watch the Paddy & Scott’s Fairer Trade 2.0 video here: https://www.youtube.com/watch?v=WSeCtWw0J7s

Learn more about Paddy & Scott’s here: https://paddyandscotts.shop/pages/about-us

If you found this episode helpful and want to learn more about how Salescadence can help organisations convert more leads into sales, head over to the website https://www.salescadence.co.uk/.

Spending money on marketing and lead generation but not closing enough of your leads? I can help you! Limited Ticket Availability: Leads To Sales Workshop – 26th January 2024, Norwich UK.

Want to benchmark your sales effectiveness? Take The Salescadence Sales Audit and find out.

If you’re keen to expand your sales knowledge and upgrade you sales skills, get a copy of our books: ‘CONVERTED – How to Help More People Buy What You Sell’ outlines the ten logical steps you need to master in order to convert more leads into sales.

‘SALES GLUE: Second Edition – The Vital Ingredient That Makes Sales Success Stick’ links the world of Performance Psychology to Selling. It is the No. 1 self-help book for ambitious sales professionals.

Want to talk about improving your sales results? You can book a complimentary 15minute call here