Marketing Expert Jarret Sherman from SuperServe sits down with me as we have a conversation about marketing. In this interview, we breakdown marketing 101 and the value of adventuring posting vs. push posting, building an audience, and generating interaction.

GUEST | Jarret Sherman https://www.superserve.me/ Jarrett is an Emmy-nominated Engagement and Content Strategist with 20 years of experience in the entertainment industry. He partners with international broadcasters, brands, and production companies to devise strategies that create enduring connections with audiences, driving digital brand growth and monetization. He developed The SuperServe Method, which leverages social media to identify and engage audiences, "fishing where the fish are," by delivering precisely what fans want. This approach emphasizes impactful engagement campaigns that deeply resonate with targeted demographics. While Jarrett's expertise includes cutting-edge tech like AR/VR and blockchain/web3, he focuses on streamlined, research-based content strategies that yield measurable ROI. An award-winning producer and director, Jarrett has created and sold series to Hulu, Amazon, and The CW. In his free time, he's a skier, bass player, triathlete, dog whisperer, motorcycle enthusiast, husband, and father of three.