Would you rather call 100 people you don't really know or 5 amazing friends of the person you just brought on? This episode covers the concept of "recruiting through." When you bring on an agent, you don't stop with them, you recruit through them. When you reach out to their closest friends in real estate, this is called "Taprooting" or "Recruiting Through." This advanced strategy is taken from the book "Building an Empire" by Brian Carruthers.