Plan to Train or Plan to Fail: Grow Your Sales Managers into Sales Leaders

Apr 9, 2024 · 35m 12s
Plan to Train or Plan to Fail: Grow Your Sales Managers into Sales Leaders
Description

Who taught our sales managers how to lead? Who taught them how to develop and engage our millennial workforce? If your answer is, "They learned by watching the managers before...

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Who taught our sales managers how to lead? Who taught them how to develop and engage our millennial workforce? If your answer is, "They learned by watching the managers before them," you are right. However, what worked for Generation X is accelerating our revolving door in this competitive workforce marketplace. It's the perfect storm, we can't get anyone to apply to sell cars, and if we do get them, we can't get them to stay.

We've all been saying this for years. We promote our top salespeople to be our sales managers, however, the competencies to sell a car are different from the ones to lead and manage people. It's not a newsflash that great companies have great leaders and managers. Just like it's our sales manager's job to develop our sales force, it's the dealer principal's and general manager's job to develop our sales managers. It's time we give our managers the tools and the knowledge necessary to deliver high-level results through people and give our organizations a sustainable competitive advantage. Turn your managers into leaders.

Presenter: Jason Volny, DrivingSales
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Author DrivingSales Dealership HCM
Organization DrivingSales Dealership HCM
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