Lifetime Value
![Lifetime Value](https://d3wo5wojvuv7l.cloudfront.net/t_square_limited_480/images.spreaker.com/original/0f50aea7f691c5d01c5d80b21d8f3a42.jpg)
Sign up for free
Listen to this episode and many more. Enjoy the best podcasts on Spreaker!
Download and listen anywhere
Download your favorite episodes and enjoy them, wherever you are! Sign up or log in now to access offline listening.
Description
An old idea that's very, very relevant in 2022: Lifetime Value of advertising, marketing, public relations and customer service. We discuss the impact of lifetime value in '22 based on...
show more00:00 From expense to investment
02:42 The longer they stay, the more value created
06:48 Evaluation of your product/service/program offering
08:30 The answer isn't always "charge more"
11:00 Value added
14:50 All based on research of what's valuable to your audience
16:50 Profitable and sustainable
On the #NeoMarketing podcast, The Golding Group partners Kyle Golding and Pritch Pritchard, APR & Fellow PRSA discuss best practices, latest trends and modern techniques for professional business communications including advertising, marketing, digital channels, social media, public relations and alternative options. Educational, informative and (hopefully) entertaining. https://bit.ly/NeoMarketingSubscribe
To contact us for advice, assistance or collaboration: https://thegoldinggroup.com/contact-us/
Information
Author | The Golding Group |
Website | - |
Tags |
Copyright 2024 - Spreaker Inc. an iHeartMedia Company