It’s time to uncover cold plasma technology's medical applications and neoplas med's strategic efforts to integrate it into clinical workflows. In this episode, Ulrike Sailer, the CEO and managing partner of neoplas med, dives into the remarkable realm of cold plasma technology and its groundbreaking applications in wound care.  She explores the challenges of building a medical device company in the highly regulated German market, the long road to reimbursement, and why patience and financial resources are vital in this endeavor.  Tune in to this episode as Ulrike seamlessly blends passion, strategic thinking, and expectation management while navigating the intricate landscape of healthcare innovation.