Influencers Are Now the A-List Celebrities of the Digital Mainstream. KOP explains why everyday influencers are more influential than the rich and famous celebrity establishment

The New Breed of Influencer | Why the general public is now more influential than the rich and famous and, how brands can tap into this using social listening
https://www.business2community.com/social-media/the-new-breed-of-influencer-02375732

Optimizing Influencer Marketing, Social, Content Budgets In 2021 https://bit.ly/35IgEgf

More than two-thirds of US marketers will use influencer marketing
https://www.emarketer.com/content/more-than-two-thirds-of-marketers-will-use-influencer-marketing

Meet the new influencer company working with top creators and models on OnlyFans
https://www.businessinsider.com/youtube-and-influencer-business-trends-newsletter-january-14-2021-1

Which Media Empires Are Feeling Linear TV’s Decline Hardest https://variety.com/vip/which-media-empires-are-feeling-linear-tvs-decline-hardest-1234880105/

KOP's featured guest interview is with Jamie Rodriguez, a former music journalist and concert photographer. He was on heritage Miami Top 40 radio station WHYI Y-100 in the mid-2000s as part of the morning show, and now he host a popular rock podcast (called the JRodConcerts Podcast) as well as a photojournalist working with South Florida publications such as the Miami New Times, Miami Music Magazine, and Palm Beach Post.

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