How do you position yourself and your music to stand out among the noise? Ben Holst, musician/composer/producer who also holds a degree in advertising, speaks with Steve about leveraging your strengths, building your confidence and making big asks. Ben and his team at Tunewelder Music Group are accomplished in the sync world, with placements in advertising, film and television.

“I think everyone has their Achilles heels, you know, and there’s times to lean into them, and I think there’s times to just completely avoid them without hesitation, because, why bother?”