US expat Erich McElroy reaches back across the pond to find out what is happening in America - this week Erich catches up with Democratic political and branding strategist Rachel Bitecofer. They discuss her amazing book ‘Hit ‘em Where It Hurts’ which is the essential playbook being rolled out by Democrats across this election cycle - including the Harris campaign.

In addition to her book she’s a great follow on social media and has an incredible substack ‘The Cycle’. This week they discuss what the Harris campaign is doing right, the parts of the race that still need work and how to talk to people to get them to Vote Blue. 

Follow her on ’twitter' @RachelBitecofer

Subscribe to The Cycle here: https://thecycle.substack.com/