Laís de Oliveira (@isolive), author of Hacking Communities, joins Erik on this episode to discuss:

- The “why now” for her book.

- Why we are more connected than ever but still lonelier than ever.

- How to be a good storyteller and why vulnerability is important.

- The tension between building a community for a business versus for the community’s own sake.

- How to think about monetizing a community.

- How to grow a community.

- What community-building looks like in the COVID era.

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