Is it true that by showing interest you can establish a relationship for sales and create a successful business? Yes, building a relationship is the key to success and that means the foundation is trust. Trust is the number on piece of the puzzle that a customer will not do without. Establishing a successful sales relationship combines trust and with an open dialogue. So stop selling, ask questions, listen and make sure you are interested and not interesting.

This show is broadcast live on W4WN Radio – The Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (http://www.talk4radio.com/) on the Talk 4 Media Network (http://www.talk4media.com/).