Greg created this podcast for two reasons: Improving the failure rate of entrepreneurs and wealth distribution. While the rich are getting richer faster, the middle- and lower-income families have fallen so far behind it would take generations to recover. But why? This week, Greg is joined by Roger Martin, the author of “When More is Not Better: Overcoming America’s Obsession with Economic Efficiency.” In part one, Roger shares the inspiration for his book, why the rich are getting richer faster but middle-class family have fallen so far behind, and the greatest vulnerabilities the pandemic has exposed.