Transcribed

Episode 131: Allbound marketing: how to create joint marketing and sales playbooks with Andrei & Vladimir

Mar 27, 2024 · 1h 2m 39s
Episode 131: Allbound marketing:  how to create joint marketing and sales playbooks with Andrei & Vladimir
Description

Sign up to all live workshops and podcasts here: https://lu.ma/fullfunnel ​In the new episode of Fullfunnel Live we cover Allbound marketing: how to create joint marketing and sales playbooks. Tune...

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Sign up to all live workshops and podcasts here: https://lu.ma/fullfunnel

​In the new episode of Fullfunnel Live we cover Allbound marketing: how to create joint marketing and sales playbooks.


Tune in to learn:


- How to create joint full-funnel marketing and sales playbooks
- How internal reviews decrease the playbook efficiency
- How to incorporate change management to create awareness and generate demand from the accounts that are not currently in market


On-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-c
Full-Funnel Insider - A Marketing Newsletter For B2B Marketers: https://fullfunnel.io/marketing-newsl
Join our community for B2B marketers - The Trenches: https://sendfox.com/trenches
Upcoming events: https://lu.ma/fullfunnel/events
Full-Funnel Marketing Content Hub: https://fullfunnel.io/blog

Vladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/
Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/
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Author Andrei Zinkevich
Organization Andrei Zinkevich
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