EP 326: Selling outside of the pitch sequence
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Description
I’m a HUGE fan of selling something, as soon as someone enters onto your email list. Why? Because it creates a culture of selling. And as a result of that...
show moreIt's a win, win for everyone involved!
But how do you sell outside of your normal Pitch Sequence and gain that know, like, trust factor to keep your leads coming back for more? Let me tell you all about it in this episode!
TAKEAWAYS:
- There are 5 places you can sell outside of your Pitch Sequence. They include your tripwire, in the welcome email, inside of the lead magnet, your Nurture Sequence, and content you are driving from in your Nurture Sequence. I’ll give you more details for each of these in the episode!
- I would recommend that this thing you’re going to be selling be a low-priced digital product, somewhere between the $7 - $47 range. I find with these 5 places, anything above $47 just doesn’t get bought.
- There’s also another benefit to selling even if your lead doesn’t buy, they still know you are open for business. And so the unsubscribes for selling are much less, because you’ve established this as how you do things, from the onset.
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Information
Author | Allison Hardy |
Organization | Allison Hardy |
Website | www.allisonhardy.com |
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