EP 193 How to Launch a Food Business
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Description
Do you have a favorite recipe you’d like to turn into a food business, but don’t know where to start? Our guest, Alison Elliott, is the founder and CEO of...
show moreOur guest, Alison Elliott, is the founder and CEO of The Farmer Foodie, and she’s sharing her fresh ingredients for launching a food business.
Originally a food blog featuring over 150 healthy, sustainable, plant-forward recipes, Alison created the brand’s initial product called Everything Cheeze, a delicious Cashew Parmesan Alternative.
Everything Cheeze is inherently sustainable with its plant-based organic ingredients and long shelf-life. It is a multi-use product that can be hydrated in 30 seconds and blended into a queso, ricotta, or mac & cheeze sauce.
To learn more about The Farmer Foodie, please visit these links:
The Farmer Foodie (TFF) Website: https://www.thefarmerfoodie.com/
Everything Cheeze Website: https://www.eateverythingcheeze.com/
TFF LinkedIn: https://www.linkedin.com/company/76129355/admin/
Alison's LinkedIn: https://www.linkedin.com/in/alison-elliott-463039114/
Instagram: https://www.instagram.com/thefarmerfoodie/
TikTok: https://www.tiktok.com/@thefarmerfoodie?lang=en
Facebook: https://www.facebook.com/thefarmerfoodies
Pinterest: https://www.pinterest.com/thefarmerfoodie/_created/
Youtube: https://www.youtube.com/channel/UCYDTEGL52G6DKi0Lp-PFt0Q/videos
00:00 - Andelicious Announcements
08:35 - meet Alison Elliott, founder of The Farmer Foodie
17:20 - entrepreneurship began with a lemonade stand and food stand
23:25 - what is woof farming?
https://wwoof.net/ - I learn something new on every episode!
31:00 - Waku Herbal Beverage https://livewaku.com/
34:20 - how do you scale a recipe
41:00 - the story of cashews and how sustainable farming of cashews began
46:50 - why margins are so important to a food company's sustainability and profitability
50:00 - an outstanding food startup marketing strategy
54:00 - packaging advice for food founders
57:40 - meet Brandeis University's Spark Program and SparkTank!
1:02:45 - best advice for sustainable startups
Thank you for carving out time to improve your Founder Game - when you do better, your business will do better - cheers!
Ande ♥
Ande Lyons
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#bestvideochannelforstartups #veganfoodstartup #sustainablestartup
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