Entrepreneurs 101 - Becky Zeijdel-Paz, Beck Jewels

Jun 17, 2020 · 20m 39s
Entrepreneurs 101 - Becky Zeijdel-Paz, Beck Jewels
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As a life-long artist, Becky Zeijdel-Paz has channeled her love of design and aesthetic expression into her luxury, handcrafted jewelry brand, BECK Jewels. Worn by celebrities like Lady Gaga, BECK...

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As a life-long artist, Becky Zeijdel-Paz has channeled her love of design and aesthetic expression into her luxury, handcrafted jewelry brand, BECK Jewels. Worn by celebrities like Lady Gaga, BECK Jewels' pieces are both beautiful and sustainable works of art. Each made-to-order product is crafted by hand with intention and care, putting positive energy into what she calls, "the most personal of adornments". Zeijdel-Paz believes greatly in the power of positive, loving energy that an artist passes onto their artwork and her brand mission of creating jewelry that experiences life along with the wearer. It's not easy to build a brand so dedicated to local craftsmanship and ecological stewardship. Listen as Zeijdel-Paz describes her process building this brand as an extension of herself and the unique challenges that come along with that.

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