Dfm 50: Yellow Card | Mic Check | Whopper Innovation with guest Fernando Machado

Aug 14, 2019 · 20m 26s
Dfm 50: Yellow Card | Mic Check | Whopper Innovation with guest Fernando Machado
Description

What do 98% of podcasts never do? Reach a 50th episode. We're proud to reach episode 50 of the podcast at the intersection of marketing, tech, media and popular culture....

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What do 98% of podcasts never do?

Reach a 50th episode. We're proud to reach episode 50 of the podcast at the intersection of marketing, tech, media and popular culture. Trending topics for this episode:

1. Yellow card. Is sports fandom as we know it very different from how the behavior worked the past 100 years? Interesting stats on how people follow sports teams.
2. Mic check. Mic.com was a precursor and warning to all publishers relying on third party data and algorithms for business growth. Why businesses should never rely on solely on Google, Facebook, Tik Tok, Snap, etc. for their meal ticket.
3. Whopper innovation with Burger King CMO Fernando Machado. Is the most innovative space in marketing being served up by fast food restaurants. We go deep.

Plus music from Antton and Piadini Funk.

Follow us on Instagram AND Twitter @DisruptiveFM

Sponsored by Microsoft Advertising, Branding Strategy Insider and iOgrapher.

#DisruptiveFM #dfm
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Author Geoffrey Colon
Organization Geoffrey Colon
Website -
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