Nicole Pomije, Founder and CEO of NB Talent Services and The Cookie Cups, is a distinguished entrepreneur and public relations specialist with over a decade of experience in B2B, B2C consumer products, medical, and financial sectors. Nicole blends creativity with strategic insight, driving impactful campaigns and enhancing brand narratives. Her firm maintains strong relationships with top-tier media outlets, including Forbes, Real Simple, Good Morning America, and The New York Times, solidifying her reputation as a trailblazer in business and strategic communications. Nicole’s entrepreneurial journey includes the creation of The Cookie Cups, a unique bakery concept that originated from a serendipitous baking experiment. When Nicole wanted to make chocolate chip cookies without the right oven pan, she used a mini cupcake pan, and out came The Cookie Cups—a reinvented version of the cookie. After a few years of selling cookies locally in the Twin Cities Area at farmers markets and festivals, she expanded to two retail bakery locations in Minnesota. The Cookie Cups is known for its innovative cookie cup bouquets and savory cups, such as Mac & Cheese, Meat & Potato, and Taco Cups. Adapting to the challenges of Covid-19, Nicole launched a successful line of at-home baking kits, now available nationwide. The Cookie Cups has been featured in prominent outlets like Real Simple Magazine, The Motley Fool, The New York Times, and The Today Show.

On RED, Nicole shares her insights into the evolving landscape of public relations and marketing, discussed her journey from founding NB Talent Services to becoming a top PR professional. She emphasized the importance of building strong media relationships and crafting compelling brand narratives, providing valuable advice for aspiring entrepreneurs and PR professionals. Nicole also shared the story behind The Cookie Cups, highlighting what led to the creation of her successful bakery and the innovative products and services it offers today. Nicole shares how her kits aren't just food in a box, but an experience that can bring children and their families together in the best place...the kitchen!

Check out The Cookie Cups: https://www.thecookiecups.com/ 
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