Creating Inspiring Retail Experiences with Tech featuring Melissa Gonzalez
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Description
Working tools into your retail experiences that allow you to connect with your customer through their mobile device on their preferred digital channels is a tall order. Integrating technology into...
show moreIn this episode, I interview Melissa Gonzalez, CEO and founder at the Lionesque Group, about empowering the retail experience with human connection through technology.
Join us as we discuss:
The surprising survey results about personal mobile devices in stores
The overlap between retail strategy and hospitality
Starting with the customer when developing your technology strategy
What makes a successful tech-enabled retail experience
Check out this resource we mentioned during the podcast:
Shout-out to Nike
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Author | Lauren Dews |
Organization | Lauren Dews |
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