Coca-Cola launches a B2B media brand

Jun 11, 2024 · 15m 51s
Coca-Cola launches a B2B media brand
Description

Coke just launched a media brand for retail and restaurant partners, what does this mean and what can we learn from it? Join as we discuss: - The need for...

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Coke just launched a media brand for retail and restaurant partners, what does this mean and what can we learn from it?

Join as we discuss:
  • The need for a personalized approach to engage your audience
  • The need for foundational research and data-driven insights to support your content
  • Thought leadership and brand building through media content

Connect with us: 

Benji: https://www.linkedin.com/in/benji-block/

James: https://www.linkedin.com/in/jamescarbary/

Link to Post discussed in this episode: https://www.coca-colalens.com

Press release:
https://www.coca-colacompany.com/media-center/new-platform-offers-retail-and-restaurant-partners-data-backed-insights-and-industry-trends-through-a-uniquely-coca-cola-lens
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