Chipotle went from a food craze with rabid fans to a cautionary tale of mismanagement and sick customers. So, are they iconic or were they just timely? And will they survive? In this episode of Bizography we not only examine the story of founder Steve Ells, but the history of Mexican food in America and the two other iconic companies that laid the groundwork for Chipotle to come to life. Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.