Building customer loyalty, with Hannah Crabtree
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Description
Emily talks to Hannah Crabtree, Chief Customer and Technology Officer at fine wine and spirits merchant Berry Bros. & Rudd, about making loyalty a core part of your customer strategy....
show moreIn this episode we discuss what loyalty actually looks like (spoiler-alert, it's not just about repeat custom), why it makes sense financially and for brand equity, and how businesses can build it in to their own strategy.
Information
Author | Emily Monsell-Holden |
Organization | Emily Moumnsell-Holden |
Website | - |
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