Kerry Lutz and Joseph Kelly engaged in an in-depth discussion regarding the security and custody of Bitcoin, particularly focusing on self-directed IRAs and the evolving role of custodians like Fortis. They addressed vulnerabilities such as SIM swapping and the inadequacies of traditional SMS authentication, advocating for more secure alternatives like Authenticator apps. The conversation emphasized the significance of secure custody models, highlighting Unchained's proactive measures, including multi-sig and collaborative custody, to protect client assets. They also warned against phishing threats and stressed the importance of vigilance in security practices. Additionally, Joseph detailed the onboarding process for self-directed IRAs, including account setup steps, pricing, and the company's commitment to client education. Kerry expressed appreciation for Joseph's insights and encouraged further engagement for those seeking more information, while also acknowledging the challenges of adapting to evolving security measures and the necessity of delivering value to clients. Find Joe here: unchained.com Find Kerry here: FSN  and here: Inflation.Cafe