A Masterclass in Curiosity with Sean McCullough, Sr. Brand Insights Manager at Molson Coors
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A Masterclass in Curiosity with Sean McCullough, Sr. Brand Insights Manager at Molson Coors
Description
Want to elevate your career in insights? Start thinking like a toddler. In this episode, we're joined by https://www.linkedin.com/in/seanmccullough42/, Sr. Brand Insights Manager for Coors Family of Brands, Imports, Economy,...
show moreIn this episode, we're joined by Sean McCullough, Sr. Brand Insights Manager for Coors Family of Brands, Imports, Economy, Non-Alc, & Whiskey at Molson Coors. Sean discusses how he takes inspiration from the world of insights and beyond to continuously cultivate his sense of curiosity.
We also cover:
- The critical role of understanding human behavior in extracting meaningful insights from data for smarter business decisions.
- Why new research isn’t always the answer + how to maximize the use of existing resources
- The power of understanding all consumer demographics to maximize market potential and enhance engagement.
Information
Author | Sweet Fish |
Organization | Sweet Fish |
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