#84: Activating Authenticity to Engage Stronger Social Sellers
Aug 22, 2023 ·
30m 27s
![#84: Activating Authenticity to Engage Stronger Social Sellers](https://d3wo5wojvuv7l.cloudfront.net/t_square_limited_480/images.spreaker.com/original/dcc8d4cfb8cc66f72deb604de477e60c.jpg)
Download and listen anywhere
Download your favorite episodes and enjoy them, wherever you are! Sign up or log in now to access offline listening.
Description
Game up on one screen, Discord on the other, thousands of people are connecting with one another at any given moment. Whether you like dodging red shells and drifting across...
show more
Game up on one screen, Discord on the other, thousands of people are connecting with one another at any given moment. Whether you like dodging red shells and drifting across iterations of rainbow road or you have an interest in specialized aircraft simulation, there’s an online community and gaming system for you.
Evan Patterson, Marketing Consultant & Freelancer Marketer at Evan Patterson Consulting accidentally found his way into marketing through online gaming communities. His gatherings for gamers quickly grew and garnered the attention of gaming platforms, companies, and enthusiasts alike.
Evan now uses his hands-on expertise in social selling to enable B2B SaaS companies to foster communities and connections with the same spark. He joined us to explain how social selling is best fueled by authentic connection, and how sales leaders can build healthy, high-performing teams by harnessing the power of social selling.
We discuss:
show less
Evan Patterson, Marketing Consultant & Freelancer Marketer at Evan Patterson Consulting accidentally found his way into marketing through online gaming communities. His gatherings for gamers quickly grew and garnered the attention of gaming platforms, companies, and enthusiasts alike.
Evan now uses his hands-on expertise in social selling to enable B2B SaaS companies to foster communities and connections with the same spark. He joined us to explain how social selling is best fueled by authentic connection, and how sales leaders can build healthy, high-performing teams by harnessing the power of social selling.
We discuss:
- How a simple question can help leaders move beyond “equality” and toward true “equity.”
- How authentic allyship does (and doesn’t) show up in business
- Addressing the skill, hill, or will challenge of social selling
Information
Author | Andee Harris |
Organization | Andee Harris |
Website | - |
Tags |
-
|
Copyright 2024 - Spreaker Inc. an iHeartMedia Company