“Obsession is the complete micromanagement of the customer experience.” According to Matt Knee, Founder and President of MyCompanyWorks and author of the book Startups Made Simple, obsession is a superpower. Steve Jobs, Herb Kelleher, and Jeff Bezos each have/had it. There aren’t a lot of great companies whose founder wasn’t obsessed with seeing their vision of the perfect customer experience come to life. Listen in to hear Matt share why obsession is so important and to hear about another superpower he thinks is even more important.