How do you work with procurement to ensure you close a great deal? How can you make that conversation easier on yourself and the professional buyers you’re working with?   Tim Caito, Force Management Senior Partner and resident negotiation expert, joins us to chat through what your sales teams can do to win more when they’re up against professional buyers. He’ll cover:   - How to help procurement minimize the risk of choosing your solutions   - How getting to procurement early can help differentiate your solutions and improve your ability to win   - The common mistakes and misconceptions reps have about procurement, and how to circumvent them   Check out this and other episodes of The Audible-Ready Podcast at Apple Podcasts, Spotify, or our website.   Here are some additional resources on the Finding Success with Procurement:    - Five Essential Questions That Drive Success with Professional Buyers https://bit.ly/2Igj2Su - Change Your Conversation With Procurement [Webinar] https://bit.ly/3nN97V4 - Selling and Negotiating on Value [Webinar] https://bit.ly/34T0U8P - Value Negotiation Resource Page https://bit.ly/33Sz8dn