Because his parents set an important example about work ethics, Rich Barton became focused on work and businesses and grew up doing odds and ends jobs like being an ice cream truck driver and a waiter. Even in college, he started an exterior house painting company. After graduating in college, Rich started working for Microsoft at a time the internet was just about to make a boom. He knew the connectivity to information that the internet offered was going to change the world; not just entertainment but global entrepreneurship like shopping and travel. Learn why failing to win makes you creative and how his constant setting of big goals for himself led to pitching Expedia to Bill Gates.