Moving forward, nearly every experience is going to be hybrid: both physical and virtual. We’ll need to provide a hybrid experience for our employees as well as our customers.

In the third episode of our Human-Centered Connection expert series, Steve Pacinelli and I interview Mathew Sweezey, Director of Market Strategy at Salesforce, about internal marketing, the immersive experience, and employee experience.

Mathew talked with us about:

- What’s missing from the equation of experience

- How to craft hybrid experiences

- Why internal marketing should be your next big focus

- How to focus on creating immersive employee experiences

- What managers can do to create a great experience

Here are some links to resources we mentioned:

- Mathew Sweezey on LinkedIn

- MathewSweezey.com

- Salesforce.com

- Salesforce Futures Lab

- Patagonia

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