12 - Alt hvad du bør vide om Googles Performance Max

Dec 16, 2022 · 53m 34s
12 - Alt hvad du bør vide om Googles Performance Max
Description

I 2021 introducerede Google en ny kampagnetype - Performance Max. Performance Max er en ny konverteringsbaseret kampagnetype, som bruger machine learning og automatiserede budstrategier. Men man mister også noget kontrol...

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I 2021 introducerede Google en ny kampagnetype - Performance Max. Performance Max er en ny konverteringsbaseret kampagnetype, som bruger machine learning og automatiserede budstrategier. Men man mister også noget kontrol og overgiver meget af styringen til Google. I denne episode har Lars Skjoldby taget Google Ads konsulenten Lars Dybro med i studiet for at tale i dybden om denne kampagnetype.
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Author Lars Skjoldby
Organization Lars Skjoldby
Website -
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