In this very first episode of CX To Go, Bibi sets out to demystify Customer Experience and share insights on why and how it works. Quickly unravel the importance of deep customer insights, alignment, and utilizing validated customer data. Gain a better understanding of this crucial discipline and learn how Zappos wows customers. Also, perhaps his dad will finally understand what he does!

Did you know that you can also read CX To Go episodes as published articles, watch them as videos on YouTube, and discuss them on our community forum? Find all of these options at thepodpirenetwork.com/cx/cxtogo.