09. Tesla vs. Car Dealerships | Direct To Consumer Retail Model

Feb 18, 2021 · 6m 35s
09. Tesla vs. Car Dealerships | Direct To Consumer Retail Model
Description

Unlike other car manufacturers who sell through franchised dealerships, Tesla sells directly to consumers. It has created an international network of company-owned showrooms and galleries, mostly in urban centers. It...

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Unlike other car manufacturers who sell through franchised dealerships, Tesla sells directly to consumers. It has created an international network of company-owned showrooms and galleries, mostly in urban centers. It creates a better customer buying experience. Unlike car dealerships, Tesla showrooms have no potential conflicts of interest. However, some state laws, such as Texas' prevent direct-to-consumer car sales.

Aside from its showrooms, Service Plus centers, service facilities, and online purchasing (with car customization). Tesla employs what it calls Tesla Rangers – mobile technicians who make house calls. In some cases, the service is delivered remotely. The Model S can wirelessly upload data, so technicians can view and fix some problems without ever physically touching the car.
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Author Rever Networks
Organization Rever Networks
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