Call Her Daddy Exclusivity Ends, DTC Shoppers Trust Podcasts, IAB ALM Recap & More
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Description
Here's what you need to know for today in the business of podcasting: https://www.hollywoodreporter.com/business/business-news/alex-coopers-call-her-daddy-podcast-no-longer-exclusive-to-spotify-1235811636/ https://advertise.acast.com/news-and-insights/98-of-global-marketers-for-direct-to-consumer-brands-say-podcasts-are-effective-in-reaching-consumers-acast-study-finds https://www.rajar.co.uk/docs/news/RAJAR_DataRelease_InfographicQ42023.pdf https://www.adexchanger.com/marketers/still-waiting-for-that-cookie-to-crumble-were-in-the-in-between-years-says-iab-ceo-david-cohen/ …as for the rest of the news: As for the rest of the...
show moreAlex Cooper’s ‘Call Her Daddy’ Podcast Is No Longer Exclusive to Spotify by Caitlin Huston
98% of Global Marketers for Direct-to-Consumer Brands Say Podcasts are Effective in Reaching Consumers, Acast Study Finds
RAJAR Data Release, Q4 2023
Still Waiting For That Cookie To Crumble? We’re In The ‘In-Between Years,’ Says IAB CEO David Cohen by Sarah Sluis
…as for the rest of the news: As for the rest of the news… Audacy is set to lay off 25% of employees from Pineapple Street, Digiday shares thoughts from attendees of IAB ALM, and the spring thaw comes early as AdAge covers which agencies might be buying (or bought) after a slow 2023 for M&A.
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Author | Bryan Barletta |
Organization | Bryan Barletta |
Website | - |
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