007 What can we learn from the Fyre Festival Fiasco?

Feb 4, 2019 · 34m 35s
007 What can we learn from the Fyre Festival Fiasco?
Description

Everyone's talking about the failed Fyre Festival at the moment. That's probably because both Netflix and Hulu have released documentaries on it. But, what does it mean for influencer marketing?...

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Everyone's talking about the failed Fyre Festival at the moment. That's probably because both Netflix and Hulu have released documentaries on it.

But, what does it mean for influencer marketing? Is it broken? Can we trust influencers any more?

Should businesses use influencers?
If you're an influencer for a brand, what should you be aware of?

Join Ian and Julia as we chat about this sticky subject. And, as always, let us know what you think!
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Author Ian Anderson Gray
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